Yet another new research report underscores the growing popularity of bundling up on multiple communications services. According to consumer research firm Telephia, nearly 43% of online households subscribe to a bundle of at least two services (among Internet, phone and TV) from a single provider. The company’s research revealed that price was the leader in driving consumers to bundle, along with customer service and convenience. While we certainly love reading more and more about the business and consumer benefits of bundling, we can hardly resist the urge to respond (oh so maturely) “duh.” From the time Cox Communications launched high-speed Internet in 1996 and digital telephone shortly thereafter, we’ve experienced first-hand that customers love the convenience and value of getting multiple services from a single source. However, for a long while, it was pretty lonely in the bundling camp; only recently have most other major providers woken up to the benefits of bundling. Meanwhile, Cox remains the best bundler, and more than 50% of the company’s nearly 6 million customers subscribe to at least two of Cox’s major residential services (cable TV, phone and high-speed Internet services).