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Business Services: The $100 Billion Opportunity

It was nice to see recognition of the great strides Cable has made in the business services market, in a Reuters article this week:

After winning over many consumers by packaging phone, Internet and TV services into attractive bundles, cable is planning to attack the estimated $100 billion corporate market....Telecommunications analysts said companies like Verizon and AT&T Inc. have become complacent in serving small and medium businesses because they have not faced the same competitive or regulatory pressures as in residential markets.

In viewing the marketplace through the eyes of a cable company, a Forrester Research analyst quoted in the article concluded that Cable has a great window of opportunity with the business services market, noting that it has been underserved (by the telcos) for years. Already off to a positive start, Cox Communications (followed by Time Warner Cable) received highest rankings in J.D. Power and Associates’ 2006 Business Data Study for small/midsize businesses. Let the games begin!

Posted on August 29, 2006 04:18 PM | Comments (0)

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