Cox Communications introduced telephone service in Southern Nevada in true Vegas fashion. The city’s (figuratively) colorful mayor, Oscar Goodman, center, flanked by a (literally) colorful Vegas showgirl, was on hand to place the first official call using Cox Digital Telephone. Las Vegas marks the 22nd phone market for Cox, the nation's largest cable telephony provider, with 1.5 million customers. Cox first launched telephone service in 1997 in Orange County, Calif. In the West region, Cox's telephone service has received J.D. Power and Associates' highest honors for overall customer satisfaction for three consecutive years. Pictured at the Vegas launch: seated L-R: David Blau, vice president and general manager, Cox Business Services; Leo Brennan, regional vice president and general manager; and Steve Schorr, vice president of public and government affairs, both of Cox Communications, Las Vegas.